Issue Entrepreneurship

In July I wrote a longish entry, “It’s hard to predict”, where among others things I stressed the importance of what I call ‘network thinking’. I concluded that section by saying “the strongest advice I could give to any individual or business is to become sensitive to where you fit in your networks, learn to think in terms of nodes and connections and the complex interactions and feedback between them, and be conscious of the dynamics of your patterns of connection. Whether you are aware of it or not, your success or failure is going to bound up in how well or not you identify, create and navigate your networks.”
I was pleased to find the other day a piece by Philip Agre, whose work I have long admired, making a similar point:
“Successful people, in my experience, engage in a great deal of issue entrepreneurship, repeatedly evolving their issues and expanding their networks as they go along. A well-chosen issue will identify what sociologists call a structural hole: a bunch of people, preferably already well-connected in other ways, who ought to know one another but don’t. By identifying such an issue, the issue entrepreneur spots an opportunity to become centrally located in newly emerging social networks — a position that can generally be converted to some kind of advantage, even if the details of that advantage are not necessarily clear at the outset. There is nothing wrong with this. It is a powerful way of understanding the world, and I wish that everyone knew how to do it. Yet this central skill of social life is a mystery to almost everyone, with the result that society is filled with misguided theories, e.g., that power is completely seamless and static, or that success is simply a matter of hard work or else entirely arbitrary.”